Month: September 2017

Emails? Who Reads Emails Anymore?

 

Email ROI Marketing fran klasinski recommends itYou probably think nobody does. Your stats say the email reading actions your readers should be taking are in the toilet. Emails are pretty much dead.

What about your reading history? Cut the excuses because every
one you choose to make excuse your readers as well.

Here’s the story you best be looking at and making some home
email reading changes to engage your members to do the same.

Is Email Worth the time to send?

A survey will bring you in pretty close to a 60% response and
they feel it is, that their sends will produce a positive ROI

For years I have listened to the serious marketers out there,
that I too am looking for, say email marketing is one of the most
profitable marketing strategies with an ROI of $44.25 for every
dollar spent on email marketing technology. That’s an ROI of
about 4.300 percent!

What About The Email Purchasing Power?

One report I am reading says, as a direct result of a marketing
email, over 65% of consumers made a purchase proving emails
are an effective method to boost purchases and increase revenue.

With the right approach, product and price, marketing emails have
the capability to encourage recipients to make a purchase because
they want the mail.

What’s the secret with these emails?

Dynamic content between you and your subscribers on a personal
level because you took the time to build a relationship with
them. The content is based on their interactions with you, your
site and previous communications.

Designing those emails can be difficult, time consuming and
expensive. It requires involvement of all your data like age,
location even gender etc. Millennial will want a different
approach than Baby Boomers.

The power of good tracking of all your actions help you gather
the necessary data to create successful email campaigns.

Easy Business Builder to the Rescue

Email marketing has the highest ROI of any marketing method.
As an active member of Easy Business Builder you have the
opportunity and the tools to create beautiful emails that will
engage your recipients thereby helping you build an ongoing
customer relationship that translates into income.

It’s quick. it’s easy and with automation, you can personally
target campaigns that suit each prospective customer.

  • Fran Klasinski Highly Recommends EBB Tools Fran Klasinski Highly Recommends EBB Tools EBB Logo
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Genius is the art of taking pains

pexels cco img fransfracturedmarketing

Genius is the art of taking pains  ~~ Claude Hopkins

 

 

And here you thought the brains in so many companies had to have been born genius.

Hardly. Even those with advertised high Q’s are often not bright enough to use it or are hampered by some health issue thus fail to use it for the good.

The success of any advertising media, in order to provide successful results, will be determined by the art of research. It will involve much reading and often of collecting links to or content itself, for future use.

Does Reading Create Genius

Not on the surface, but more apt to because a reader does not miss a trick that could make them famous or rich. It is in the middle of thumbing tomes of records and data that the key to turning the mundane into an exciting must have can be found.

For others, only if you are an avid reader. Many people read because they have to. Develop a love for language. Impart what you learn to fit the needs of those who follow you.

Here is the thing that stops most people from succeeding online. Advertising. It isthe core reason someone joins you in whatever enterprise you are promoting. The right words can create a great selling response as well.

Google to the rescue?

In past years, a good advertising agency would have collected an ever growing library covering all aspects of the targeted market their ads had to read. There was no editing and republishing. If that first round did not produce, the writer could be looking for a new job.

Today, Google can short cut the long road to finding pertinent information. The crux though, is that you still have to read it, assemble it and get it out there.

So what is on your list to read? What is your dream you spend frustrating hours over, trying to find solutions to?

Is it time to build your library of riches? You could start with those boring emails?

What if there was a idea within that could mean a super ad for you?

Golden Tip#1: When choosing what to read, remember the headline that grabbed your attention.

Golden tip #2: the greatest unending library you can ever find is right where you are.

  • Who are the people who have joined you?
  • Who are the people you have joined?
  • What kind of a relationship have you created with any of them?

Is the key to your fortune an untapped resource?

By taking advantage of all existing media. advertising will become a focused art. Try writing with a positive aim at succeeding to engage your target market.

Till next time …

Editor Fran discusses why surfers suck and so do youFran Klasinski – warriorlady

 

Mentoring you with common sense
Marketing with finesse.
SKYPE: fran.klasinski